Last updated: 8 October 2026
Happily Real respects your privacy and handles personal information carefully, transparently and only for legitimate business purposes.
This Privacy Policy explains how Happily Real collects, uses, stores and discloses personal information when you visit happilyreal.com, create an account, place an order, contact us, submit a refund or replacement request, or subscribe to marketing communications.
In this policy, “Happily Real”, “we”, “us” and “our” refer to the business operating happilyreal.com.
The information we collect depends on how you interact with Happily Real.
We may collect:
your name;
email address and telephone number;
billing and delivery addresses;
account login details;
products ordered, product selections and order history;
payment status and transaction references;
messages, enquiries and correspondence;
newsletter preferences and marketing consent;
refund, replacement or complaint information;
photographs or other evidence submitted in connection with a damaged, faulty or incorrect product;
product suggestions, survey responses or other information you choose to provide; and
any information needed to provide customer support or comply with legal obligations.
Please do not send sensitive personal information unless it is reasonably necessary for us to resolve your enquiry.
When you use our website, we and our service providers may automatically collect technical and usage information such as:
IP address;
browser and device type;
operating system;
pages viewed and links selected;
referring website;
approximate location derived from an IP address;
dates and times of visits;
account, cart and checkout activity;
cookie identifiers; and
security, diagnostic and error information.
We use this information to operate, secure, troubleshoot and improve the website and understand how customers use it.
We collect personal information:
directly from you when you create an account, order a product, subscribe, complete a form or contact us;
automatically through the website, cookies and similar technologies;
from payment providers when they confirm or update a transaction;
from Printify, print providers, delivery carriers and other fulfilment partners when they provide production, shipping or delivery updates;
from website, email, analytics, fraud-prevention and security providers; and
where permitted by law, from publicly available sources or other people acting on your behalf.
Where practical, you may browse the website without identifying yourself. We need identifying information when it is reasonably necessary to process an order, deliver a product, manage an account, respond to an enquiry or meet a legal obligation.
We may use personal information to:
provide and operate the Happily Real website;
create and administer customer accounts;
process orders and payments;
arrange production, packaging, shipping and delivery;
send order confirmations, receipts and service notifications;
provide tracking and delivery information;
respond to enquiries and customer-support requests;
assess refunds, replacements, damaged products and consumer-law claims;
maintain transaction, taxation and business records;
detect and prevent fraud, misuse and security incidents;
troubleshoot technical problems;
analyse and improve the website, products and customer experience;
maintain customer preferences;
send newsletters and promotional communications where you have consented or where otherwise permitted by law;
comply with legal obligations and enforce our terms; and
protect our rights, customers and business.
We do not sell or rent personal information.
If you create a customer account, we store information such as your name, email address, saved addresses, account preferences and order history.
You are responsible for keeping your login details confidential. Please contact us promptly if you believe your account has been accessed without permission.
You can review and update certain account information through the Account section of the website. You may also contact us to request access, correction or account deletion.
Deleting an account does not necessarily require us to delete information that we must retain for tax, accounting, fraud prevention, dispute resolution or other legal purposes.
Happily Real uses WooCommerce to manage products, customer accounts, carts, checkout and orders.
Many Happily Real products are made to order. To produce and deliver an order, we may provide necessary customer and order information to:
Printify and Gelato;
the print provider assigned to manufacture the product;
packaging and fulfilment providers;
delivery carriers; and
providers that supply tracking and delivery services.
Information shared for fulfilment may include your name, delivery address, contact details, ordered products and other instructions required to produce or deliver the order.
These providers may only receive the information reasonably required to perform their role. Their own privacy policies and service terms may also apply to their handling of information.
Payments are processed by external payment providers, including Stripe and PayPal.
When you make a payment, the selected provider may collect and process payment-card, bank-account, billing, fraud-prevention and transaction information under its own privacy policy.
Happily Real does not ordinarily receive or store your complete payment-card number or card security code. We may receive limited information such as:
payment status;
transaction reference;
payment method;
billing details;
the card type; and
limited card information, such as the last four digits, where supplied by the payment provider.
We use this information to confirm payment, administer orders, issue refunds, maintain business records and investigate disputed or fraudulent transactions.
When you submit a contact, suggestion, refund or replacement form, we collect the information entered into the form and any files you attach.
We use this information to:
respond to your message;
investigate the relevant order or product;
communicate with Printify, Gelato, a print provider or delivery carrier where necessary;
assess the available resolution;
maintain an appropriate record of the enquiry or claim; and
meet our obligations under the Australian Consumer Law.
Information submitted through a general contact or refund form will not automatically be added to a marketing list unless you separately choose to subscribe.
Please ensure photographs and attachments do not contain unnecessary personal information.
If you subscribe to Happily Real’s newsletter or otherwise consent to marketing, we may use your name, email address and preferences to send:
new-product announcements;
illustration and collection updates;
offers and promotions;
launch information; and
other Happily Real news.
You can unsubscribe using the link provided in a marketing email or by contacting us at contact@happilyreal.com.
Unsubscribing from marketing does not prevent us from sending service communications needed to manage an account, order, payment, delivery, refund or customer-support request.
We may retain limited information on a suppression list so that we can respect an unsubscribe request.
Happily Real and its service providers use cookies and similar technologies to:
keep the website working;
remember cart contents and account sessions;
support login and checkout;
remember preferences;
protect the website from misuse;
measure website performance and traffic;
diagnose technical problems; and
understand how visitors interact with pages and products.
The website may use services supplied through WordPress, WooCommerce, Jetpack, Google Site Kit or Google Analytics, where enabled.
Some cookies are necessary for account, cart, checkout and security functions. Other analytics or marketing cookies should only operate in accordance with the consent choices available through the website.
You can control cookies through your browser settings and any cookie controls available on the website. Blocking necessary cookies may prevent parts of the website, account or checkout from working correctly.
Happily Real uses third-party providers to host, maintain, protect and operate the website and its communications.
These may include:
Bluehost for website hosting and related infrastructure;
WordPress and WooCommerce for website and ecommerce functionality;
Elementor and associated website tools;
Wordfence and other security or anti-spam services;
Jetpack and related website services;
email-delivery and email-hosting providers;
analytics and performance services;
backup and technical-support providers; and
fraud-prevention and payment-security services.
These providers may process technical, account, transaction or communication information when reasonably necessary to supply their services, keep the website secure or resolve technical problems.
We may disclose personal information:
to payment processors;
to Printify, Gelato, print providers and fulfilment partners;
to delivery carriers;
to website hosting, maintenance, email, analytics and security providers;
to professional advisers such as accountants, insurers, legal advisers or IT specialists;
where required or authorised by law;
to investigate suspected fraud, unlawful activity or security incidents;
to protect the rights, safety or property of Happily Real, our customers or others;
in connection with a sale, restructure or transfer of the business, subject to appropriate confidentiality and privacy protections; or
with your consent.
We do not disclose personal information for unrelated third-party marketing.
Some of our providers operate outside Australia or use international infrastructure. Personal information may therefore be processed or stored overseas.
Depending on the selected payment, hosting, fulfilment, analytics, email or security service, overseas processing may occur in the United States, countries within the European Economic Area, the United Kingdom, or other countries in which a provider, print facility, technology supplier or carrier operates.
The exact production and processing location may vary according to the product, provider and technical service used.
Where Australian privacy law applies, we take reasonable steps appropriate to the circumstances to ensure that overseas handling is consistent with applicable privacy requirements. Overseas recipients may also be subject to the privacy laws of their own jurisdictions.
We use reasonable administrative, technical and organisational measures to protect personal information against loss, misuse, interference, unauthorised access, modification and disclosure.
These measures may include:
encrypted website connections;
access controls;
account authentication;
security monitoring;
software updates;
malware and firewall protection;
restricted administrative access;
backups; and
reputable payment, hosting and fulfilment providers.
No website, transmission or storage system is completely secure. If you believe your account or personal information may have been compromised, contact us promptly.
If a data breach occurs, we will investigate it and comply with applicable notification obligations.
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including to:
complete and support orders;
administer accounts;
respond to enquiries, complaints and refund requests;
maintain taxation, accounting and transaction records;
prevent fraud and maintain website security;
resolve disputes;
enforce agreements; and
comply with legal obligations.
Retention periods vary according to the information and applicable requirements.
For example:
order, payment and tax records may be retained for the period required by taxation and business-record laws;
account information may be retained while an account remains active and for a reasonable period afterwards;
enquiry and complaint information may be retained until the matter is resolved and for an appropriate record-keeping period;
newsletter information may be retained until you unsubscribe, after which limited suppression information may be kept;
security and technical logs are generally kept only for the period reasonably required for security, investigation and system operation; and
information connected with a legal claim or dispute may be retained until the matter and applicable limitation periods have ended.
When information is no longer required, we take reasonable steps to delete, destroy or de-identify it.
You may ask us to:
provide access to personal information we hold about you;
correct information that is inaccurate, out of date, incomplete, irrelevant or misleading;
explain how your information has been used or disclosed; or
delete information where we are not required or permitted to retain it.
You can update some account information through your customer account.
For other requests, email contact@happilyreal.com. We may need to verify your identity before completing a request.
We will respond within a reasonable period. If we cannot provide access, make a correction or delete particular information, we will explain the reason where required or appropriate.
If you have a question or complaint about how Happily Real handles personal information, email:
Please include enough information for us to understand and investigate the matter. We will acknowledge the complaint and aim to respond within a reasonable period.
If you are not satisfied with our response and the Privacy Act applies to the matter, you may contact the Office of the Australian Information Commissioner at oaic.gov.au.
Happily Real products may appeal to families, but the website, customer accounts and checkout are intended for adults.
We do not knowingly ask children to create customer accounts, place orders or subscribe to marketing without appropriate adult involvement. If you believe a child has provided personal information without appropriate permission, contact us so that we can review and, where appropriate, remove it.
The website may contain links to other websites or services. Happily Real is not responsible for the privacy practices of third parties. Review the relevant third party’s privacy policy before providing personal information.
We may update this Privacy Policy when our products, providers, website or legal obligations change.
The updated version will be published on happilyreal.com with a revised “Last updated” date. Material changes may also be communicated through the website or other appropriate channels.
For privacy questions, access or correction requests, complaints, or requests for this policy in another accessible format, contact:
Happily Real
Email: contact@happilyreal.com
Website: https://happilyreal.com
